Data Platform

Secure analytical access to Lobyco data through Delta Sharing and curated data packages.

Lobyco publishes curated analytical datasets that you consume through Delta Sharing. They are built for reporting, measurement and financial reconciliation — not for operational activation.

Do not use these datasets as a marketing activation feed or for real-time eligibility decisions. Delta Sharing is batch-oriented and may include processing delays. Activation belongs in the Orchestration product. See Data Packages for the full do’s and don’ts.

Delta Sharing

How to connect to the share and read the tables.

Data Packages

What the packages are for, the two refresh tiers, and how to use them well.

Available packages

Each package is a group of tables sharing a table-name prefix.

Package	Prefix	Contents
Lobyco Nexus	nex_*	Orchestration flows and campaign execution
Communication	com_*	Outbound communication activity
Customer	cus_*	Customer identity and profile data
Loyalty and Promotion	loy_*	Loyalty and promotion activity
Mobile App	mob_*	Mobile app activity
Return of Retailers	ret_*	Retailer-provided master and transactional data — products, hierarchies, stores, chains and purchases
Customer Feedback	cfe_*	Customer feedback activity

Return of Retailers is treated as a Premium service in both tiers, because the retailer is the source of truth for that data. It carries a cost to provide — contact Lobyco Customer Success for details.

Refresh tiers

Tier	Refresh	Suited to
Essential	Once per day	Standard reporting, dashboards, financial reconciliation.
Premium	Once per hour	Advanced analytics and closer-to-real-time monitoring.

Premium refreshes consume more compute and storage, which raises the associated Azure costs. Pick the tier that matches how fresh your reporting actually needs to be.